Jem Gallego

Dream

Art, Concept, Branding

Dream started as a logo and branding experiment for a friend that evolved into a personal design project after he decided to head into a different direction with his brand.

Drawing inspiration from the original concept of block letters, I expanded the design into a full alphabet and number font set.

The font has been used on a couple of projects and a limited number of shirts using the second image were also printed.